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Why voicemail stopped working for trades
Voicemail was built for offices where somebody eventually listens. Trades do not work that way.
JobLock editorial · 6 min read
Almost nobody leaves a voicemail for a tradesperson anymore, and the few who do have already called someone else.
Customers do not leave messages
They hang up and dial the next result. A voicemail box is a record of leads you already lost.
Callbacks come too late
The average trade callback is measured in tens of minutes. The customer decision was made in the first five.
Text closes the gap
A text is read within minutes, can be answered while the customer mops the floor, and leaves a written record of what they said.
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